Supercurricular

Monday, January 19, 2026

Music video theorists

Richard Dyer's Star theory

- Making a celebrity into a product that can sell to the audience to make money and following other's decisions even if you don't agree, to fit in

- Someone's character being perceived through the way that they act    

 


                                         What makes you beautiful - One Direction


Andrew Goodwin's Music video theory

- Believes that videos should demonstrate genre characteristics, a connection between the lyrics and video and music and video, star representation and intertextual references


          

                                                   Do I wanna know? - Arctic Monkeys

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Music video theorists

Richard Dyer's Star theory - Making a celebrity into a product that can sell to the audience to make money and f ollowing other's de...